We research companies extracted from the editorial content of public-access resources such as newspapers, trade journals and periodicals, business directories, etc.

Web-based information enables us to get more value from subsequent telephone research; for this reason it is often a starting point.

Asking a gatekeeper to confirm information has a better chance of success than one trying to get the gatekeeper to provide information.

By providing foundation for telephone research, it can add significant value to a phone campaign.

We carry out high volume telephone surveys across a full range of sectors, confirming base information around data fields such as name, address, staff, turnover, board membets, etc.

We enhance data by conducting focused telephone surveys to collect richer data such as annual turnover, JVs, divisions, and structural organization.

Over time we have developed various mechanisms to encourage cooperation with research agents.

Prior to launching a campaign we develop a core script: adherence to scripts is never mandatory, and they are adapted as needs require during the campaign.

Our Quality Control team develops and implements a quality control process to ensure agents operate efficiently and consistently.

Once the database has been created, we can drive monthly telephone-based updates once or twice per company per year to ensure that data is kept up to date.

In addition to the steps outlined above, there are considerations that Merit will address in its approach to the project.

Technology tools such as Dow Jones Factivo, Hoovers, Hopewiser, and others are deployed to help extract details.

Process maps and tools to expedite manual review and validation of mentions and emerging data.