THE FUTURE OF GROWTH IN B2B MEDIA 2017

This research-based report looks at the challenges and opportunities posed to b2b media organisations in the coming three years, including:

  • The continuing focus on data and intelligence products as a sustainable source of revenue and growth
  • Which regions are seen as presenting the best growth opportunities internationally
  • How events add the most value in terms of brand presence and revenue generation
  • The increasingly important role artificial intelligence will play
  • The talent and skills most in demand now and in the near future

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